By Chris Barrow on 16 June 2009
Angela Johnstone – IDH Regional Manager for Scotland, sends me this:
and reminds me that our focus has to be on creating those “raving fans” that will be ambassadors for our business.
The worst person in your team is a business-prevention officer who sees all customers, internal and external, as a pain.
The best person(s) in your team is the “can do” person who lives my the mantra “no problem, leave it with me, I’ll get it sorted”.
The secret success of Angela Johnstone is that she is a natural leader who creates the latter group around her – and that’s why it’s a pleasure to work with her.
Of course, the best marketing of all is to recruit your patients as your unpaid sales force.
Posted in Customer service, Marketing |
About the Author
16 June 2009 by Chris Barrow
Chris Barrow is co-founder of Barrow Kwong Hing Group of Companies, a private dental corporate active in independent and retail dentistry and post-graduate dental education, operating in the UK and Canada.
Chris has been active as a consultant, trainer and coach to the UK dental profession for over 15 years. As a speaker he is dynamic, energetic and charismatic. In 1993 Chris moved into business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. In 1997, he created The Dental Business School (DBS) and the development of a 12-month business coaching programme for dental practice owners and their teams, delivered to over 400 UK dental practices in the following 10 years.
In the last 5 years Chris has acted as a Non-Executive Director, Director and Consultant to a number of dental corporates, whilst maintaining his freelance activity as a dental business coach for independent practice owners. BKH is the culmination of his past experience in the business of UK dentistry
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