Browse: Home / 2010 / February / 19 / Using the iPhone to generate new business

Using the iPhone to generate new business

By Chris Barrow on 19 February 2010

Using the iPhone to generate new business​

I know I’m a sucker for a sale – and I love my techie toys BUT….

I’ve just invested £149.00 in Buzan’s iMindmap and the story was…..

  • downloaded a free trial of the software for my Macbook Pro some months ago
  • used the trial until it expired but did not purchase
  • did purchase a low-price copy of Novamind because I thought at the time the features were better
  • have used Novamind for about 6 months
  • via Mashable and an email from a client, sees the new Buzan iPhone app – free of charge
  • download it yesterday (launch day – early adopter) and plays with it on the train last night
  • love it – very easy to create good quality maps on the iPhone – minutes of meetings, ideas, projects, presentation outlines, article outlines, brand standards – my mind starts buzzing
  • email to myself the first iPhone Mindmap I create – iPhone to Mac
  • to open in Buzan this morning BUT
  • my trial has expired SO….
  • I go to their web site and take a look at the different versions on offer and
  • decide to invest in their Ultimate version because the features look cool and
  • and I’m loving that my iPhone and Macbook pro can now sync on the maps

So – they made me a KEDO (free iPhone app) and that was the step I needed to take to become a full client for an added value product.

And then they sent me an email to give me a free pack of Mindmap templates as a thank you for my business.

And here I am writing to you – enrolled as a member of their unpaid salesforce.

I know what they are doing – and its lovely to see.

What’s the version of this in your own business?

Posted in , | 1 Response

About the Author

Chris Barrow

19 February 2010 by Chris Barrow

Chris Barrow is co-founder of Barrow Kwong Hing Group of Companies, a private dental corporate active in independent and retail dentistry and post-graduate dental education, operating in the UK and Canada. Chris has been active as a consultant, trainer and coach to the UK dental profession for over 15 years. As a speaker he is dynamic, energetic and charismatic. In 1993 Chris moved into business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. In 1997, he created The Dental Business School (DBS) and the development of a 12-month business coaching programme for dental practice owners and their teams, delivered to over 400 UK dental practices in the following 10 years.

 In the last 5 years Chris has acted as a Non-Executive Director, Director and Consultant to a number of dental corporates, whilst maintaining his freelance activity as a dental business coach for independent practice owners. BKH is the culmination of his past experience in the business of UK dentistry

Find me on Facebook |

One response to “Using the iPhone to generate new business”

  1. John Corey
    John Corey 19 February 2010 at 11:21 am | | Reply

    I have been a Novamind user for a few years now. So far I have not used an iPhone mind mapping product. Chris’ blog entry has reminded me to take a look at what Novamind has to offer.

    When visiting their site there are two solutions that work on the iPhone and integrate with the Novamind product on the Mac. One is iBlueSky and the other is iThoughts. Maybe it is time to take them for a spin to see what works best.

Leave a Reply