See what I mean about turning your patients into “members” of your practice?
The big retailers have cottoned on – now its your turn…..
Join the Club
About the Author
6 March 2010 by Chris Barrow
Chris Barrow is co-founder of Barrow Kwong Hing Group of Companies, a private dental corporate active in independent and retail dentistry and post-graduate dental education, operating in the UK and Canada. Chris has been active as a consultant, trainer and coach to the UK dental profession for over 15 years. As a speaker he is dynamic, energetic and charismatic. In 1993 Chris moved into business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. In 1997, he created The Dental Business School (DBS) and the development of a 12-month business coaching programme for dental practice owners and their teams, delivered to over 400 UK dental practices in the following 10 years. In the last 5 years Chris has acted as a Non-Executive Director, Director and Consultant to a number of dental corporates, whilst maintaining his freelance activity as a dental business coach for independent practice owners. BKH is the culmination of his past experience in the business of UK dentistry
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(@ChrisBKH) (@ChrisBKH) said 
Richard Hughes said 
chas lister said
Yes, but the message is always about that word ‘free’ or ‘discounts’. Can we as small retailers really compete on this basis with the big guys, why not go against the grain and add value in other ways. not everyone values these ‘gimmicks’. Are we not creating a bad habit inour client base doing ‘offers’ such as this…. give them it once and they learn to expect it at all times.