By Chris Barrow on 31 August 2010

Annie and I are off to London for the day on Friday, attending the IAAFA Conference, she as a delegate and myself as a speaker.
I’ll be presenting twice, on Friday morning at 11:30 a concurrent session on building a marketing plan – on Friday afternoon from the main platform at 14:00 an overview of the systems you need to build a 21st Century Cosmetic Practice.
Now I don’t claim to be anything like an expert on the whole medical aesthetics market – others will be there – but I do have plenty to say on my chosen subjects.
My question for you today is a simple one (I hope):
“If I open a medical aesthetics surgery in my dental practice and it is “manned” full-time, what would I expect the average daily gross to be?”
I know – there’s a big assumption there about a full book – and you might want to add some comments as to whether you think that is realistic.
Answers please either by commenting on this blog post – or direct to me at coachbarrow@me.com
I want to create a spreadsheet fro Friday that will outline the likely enhancement to bottom line profits if you are successful.
Thanks in advance.
Posted in Leadership, operational controls, strategy and vision | Tagged 21st Century Dentistry, Chris Barrow, Cosmetic dentistry, Dental Coaching |
About the Author
31 August 2010 by Chris Barrow
Chris Barrow is co-founder of Barrow Kwong Hing Group of Companies, a private dental corporate active in independent and retail dentistry and post-graduate dental education, operating in the UK and Canada.
Chris has been active as a consultant, trainer and coach to the UK dental profession for over 15 years. As a speaker he is dynamic, energetic and charismatic. In 1993 Chris moved into business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. In 1997, he created The Dental Business School (DBS) and the development of a 12-month business coaching programme for dental practice owners and their teams, delivered to over 400 UK dental practices in the following 10 years.
In the last 5 years Chris has acted as a Non-Executive Director, Director and Consultant to a number of dental corporates, whilst maintaining his freelance activity as a dental business coach for independent practice owners. BKH is the culmination of his past experience in the business of UK dentistry
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