By Chris Barrow on 23 February 2011
I’ve been an advocate of ‘smile checks’ for many years, to be used IN ADDITION to the medical history questionnaire, as a separate document, introduced at a separate time in the patient journey and, finally, to be used with all recalls, no matter what the age or appearance.
This is a lovely example of the genre, used by Steve Maskill and the team at Oakley Dental in North Manchester.

Posted in Customer Relationship Management | Tagged 21st Century Dentistry, branding, Chris Barrow, Dental Business Club, patient communication, relationships, sales conversations |
About the Author
23 February 2011 by Chris Barrow
Chris Barrow is co-founder of Barrow Kwong Hing Group of Companies, a private dental corporate active in independent and retail dentistry and post-graduate dental education, operating in the UK and Canada.
Chris has been active as a consultant, trainer and coach to the UK dental profession for over 15 years. As a speaker he is dynamic, energetic and charismatic. In 1993 Chris moved into business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. In 1997, he created The Dental Business School (DBS) and the development of a 12-month business coaching programme for dental practice owners and their teams, delivered to over 400 UK dental practices in the following 10 years.
In the last 5 years Chris has acted as a Non-Executive Director, Director and Consultant to a number of dental corporates, whilst maintaining his freelance activity as a dental business coach for independent practice owners. BKH is the culmination of his past experience in the business of UK dentistry
Find me on Facebook
|
chris
im interested in the reasons why you suggest introducing the smile check “at a separate time in the patient journey”….. we’re combining ours with an MH / personal details update and getting a reasonable response. howerver if we’re missing something please do tell…..ta!
[...] This post was mentioned on Twitter by Chris Barrow, Phillippa Goodwin. Phillippa Goodwin said: A great example of a Smile Check’ http://bit.ly/gPq3iA [...]